APA Style

Clow, Kenneth E., Baack, Donald,. (2018). Integrated Advertising, Promotion, and Marketing Communications (8th edition). : Pearson.

Chicago Style

Clow, Kenneth E., Baack, Donald,. Integrated Advertising, Promotion, and Marketing Communications. 8th edition : Pearson, 2018. .

MLA Style

Clow, Kenneth E., Baack, Donald,. Integrated Advertising, Promotion, and Marketing Communications. 8th edition : Pearson, 2018. .

Turabian Style

Clow, Kenneth E., Baack, Donald,. Integrated Advertising, Promotion, and Marketing Communications. 8th edition : Pearson, 2018. .