APA Style
Arens, William F., Weigold, Michael F.,. (2016).
Contemporary Advertising and Integrated Marketing Communications (15th edition).
:
McGraw-Hill.
Chicago Style
Arens, William F., Weigold, Michael F.,.
Contemporary Advertising and Integrated Marketing Communications.
15th edition
:
McGraw-Hill,
2016.
.
MLA Style
Arens, William F., Weigold, Michael F.,.
Contemporary Advertising and Integrated Marketing Communications.
15th edition
:
McGraw-Hill,
2016.
.
Turabian Style
Arens, William F., Weigold, Michael F.,.
Contemporary Advertising and Integrated Marketing Communications.
15th edition
:
McGraw-Hill,
2016.
.