APA Style

Percy, Larry. (2023). Strategic Integrated Marketing Communications: Theory and Practice (4th edition). : Routledge.

Chicago Style

Percy, Larry. Strategic Integrated Marketing Communications: Theory and Practice. 4th edition : Routledge, 2023. .

MLA Style

Percy, Larry. Strategic Integrated Marketing Communications: Theory and Practice. 4th edition : Routledge, 2023. .

Turabian Style

Percy, Larry. Strategic Integrated Marketing Communications: Theory and Practice. 4th edition : Routledge, 2023. .