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Total Relationship Marketing, Third Edition: Marketing management, relationship strategy ,CRM, a new dominant logic for the value-creating network economy


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Availability

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GCA0463
Available

Detail Information

Series Title
-
Call Number
HF5415.55 872
Publisher Butterworth-Heinemann : .,
Collation
-
Language
English
ISBN/ISSN
0750686332, 9780750686334, 97800
Classification
NONE
Content Type
-
Media Type
-
Carrier Type
-
Edition
3rd edition
Subject(s)
Service industries
Specific Detail Info
-
Statement of Responsibility

Other version/related

No other version available


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